"Unlocking Efficiency in the Content Supply Chain"

This talk will address how leveraging content supply chain strategies can drastically enhance agility, improve collaborative workflows, and speed up go-to-market timelines for brands. Key points would include:

Understanding the Content Supply Chain:Covering the roadmap to achieving a streamlined content creation and distribution process, with Adobe's innovative solutions at the center.

The Role of AI and Automation in CSC:Exploring how CSC uses AI and automation to support marketers and creative teams, helping to meet the rising demand for personalized and dynamic content.

Case Studies and Impact:Presenting real-world use cases from CSC implementations that highlight improved productivity, reduced costs, and measurable business outcomes for large-scale enterprises.

With over two decades of experience transitioning from software development to Martech leadership, I specialize in driving growth through digital transformation and data-driven strategies. As the Practice Head in Adobe, my expertise centers on Adobe's Martech solutions, which includes category leader products like Content Management using AEM, CDP - AEP, Workfront and so on, but have also worked on other platforms like Hubspot, SDL, Sitecore, Acquia and others, where I've led large-scale implementations for Fortune 500 clients.

Passionate about Martech and AI, I continuously seek innovative solutions to deliver measurable business impact. In my personal time, I enjoy leadership coaching, public speaking, writing, and spending time with family.

"Emotional resonance in tech driven marketing"

Marketing ROI isn't just about technology - it's about understanding and empathizing with your customers. In this session, we'll explore how putting consumers at the heart of your strategy can unlock real value, using empathy to create deeper connections and drive better results. Discover how leading brands have combined human insights with technology to achieve impactful outcomes. Let's redefine ROI through the lens of empathy.

Nurturing brand studio, Definer Brands that helps your brand communicate, move and scale in the modern media landscape. We used two decades of experience in product/brand development and marketing in India, Germany, UK, and Singapore to create a solution for brands to be able to scale their brand narrative using motion graphics or video communication.

"Irrational Marketing Strategy"

19+ years of International experience in IT service industry - Lived in India/USA/Spain - Led culturally diverse teams and departments in North America and Asia - Developed business transformation projects for Fortune 100 corporations across Healthcare and Insurance industries - (New)

Product Development and Launches - Project/Product Management - M&A Integration and Business Development - Hands-on Experience in major technologies ranging from BPM (Pega) to legacy applications (Mainframe), DWB&I (Informatica) to Web (Java, .Net). Recent training include the IE Business School.

"Innovation Beyond Product & Services"

Salma Moosa has been a startup / business mentor for the last 30 plus years and worked across industries. She has played a key role in commercialisation of IPs and innovative products. She has helped business to scale from idea stage to post series round. Innovation, Execution & Outcomes are the 3 pillars she focussed as she works with business leaders.

"Panel Discussion : Crisis Management in Digital Marketing"

I am a writer and a Life and Transformation Coach working with a Trauma-Informed Approach for emotional resolution and mindset shifts.

My 1:1 Coaching Program is called What IEEFF? Inner Energy-work for Emotional and Financial Freedom where I help people thrive in their relationships as well as their careers / jobs and businesses.

Heart-centered communication, decision making, lean thinking, processing of emotions and past hurts, energetic methods , awareness of self, and Self-Love are key elements people experience and learn in my program.

"Mindfulness about Innovation and change"

An Engineer by Education & Doctorate by her work ,holding 17+yrs of work experience with top companies across the Globe. Have handled top management roles in Sales/Marketing/Operations/Training into industries like Telecom/Advertising/Events/FMCG/ Real Estate, Education, Business Consulting.After being trained and closely worked with the Global leaders from the industries I believe hands on experience with upgraded knowledge is the combination which we need to Master. I have Mentored & Coached people from all the diverse Fields of life like corporate companies, Startup owners, individuals, Educational Universities, Executive profiles in reaching their life & Business Breakthrough Goals

"Customer Experience - The Marketing make or break test"

Cherian comes with 40 years of overall leadership experience. He has been for 14 years, a Business Mentor, Executive Coach, OD & Strategic Leadership facilitator, Panel Member, Speaker, Writer focused on the Corporate sector, mid to large SME sector Entrepreneurs and solo entrepreneurs.

He is Managing Partner in his firm CNC Transcend Management Services www.cnctms.com

The firm in its 10th year has been recognized purely on merit as Top 10 most admired Outsourcing firms and 10 most recommended Management & Strategy Consultants for mid to large enterprises based on their Core offerings, client feedbacks and impact.